This Privacy Policy explains how we collect, store, use, share, and protect your personal and financial information when you access our website, mobile application, or any service offered by our discount broking firm (“Company”, “We”, “Us”).

By using our services, you agree to this Privacy Policy.

1. Information We Collect

We collect the following types of information:

a. Personal Details

• Name
• PAN, Aadhar and other identity documents
• Date of birth
• Address, email ID, phone number

b. Financial Information

• Bank account details
• Income proof
• Trading and investment preferences

c. KYC & Regulatory Data

• KYC verification details
• In-Person Verification (IPV) records
• Photograph and e-signature

d. Trading & Transaction Data

• Order history, trading patterns
• Ledger statements
• Fund transfers, pay-outs, withdrawals

e. Device & Technical Data

• IP address
• Browser type
• Cookies
• Login logs
• Mobile device IDs

2. How We Use Your Information

We use your information to:

• Process KYC and open your trading/Demat account
• Provide trading, investment, and broking services
• Comply with SEBI, Exchanges, Depositories, and PMLA guidelines
• Process payments, fund transfers, pay-outs
• Prevent fraud, unauthorized transactions, and suspicious activities
• Improve our website, app, and customer experience
• Provide alerts, confirmations, and regulatory notifications
• We do not sell or misuse your personal information.

3. Sharing of Information
We may share your information only with:

a. Regulatory Authorities

• SEBI
• NSE, BSE, MCX
• CDSL/NSDL
• FIU-IND
• Government agencies

b. Third Parties (Only as Required)

• KYC Registration Agencies (KRA)
• Payment gateways and banks
• Technology partners & service providers
• Auditors and legal advisors
• All partners are contractually obligated to protect your data.

4. Cookies & Tracking Technologies

• We use cookies and analytics tools to:
• Improve website performance
• Store your login preferences
• Track user behaviour for service improvement
• You can disable cookies in browser settings, but some features may not work properly.

5. Data Storage & Security

• We implement strict security measures, including:
• Encrypted data transfer (SSL)
• Secure servers
• 2FA login authentication
• Regular security audits
• Your data is stored as per SEBI and PMLA record-keeping norms.

6. Your Rights

• You have the right to:
• Access, update, or correct your personal information
• Request account closure
• Request deletion of data (where legally allowed)
• Opt-out of non-essential marketing communication
• Regulatory data cannot be deleted before the mandatory retention period.

7. Data Retention

We retain your personal and trading data for at least 5–10 years as required by:

• SEBI
• Exchanges
• Depositories
• PMLA laws

8. Third-Party Links

Our website/app may contain external links.
We are not responsible for the privacy practices of those websites.

9. Consent

By using our services, you consent to the collection and use of your information as described in this Privacy Policy.

10. Policy Updates

We may update this policy periodically.
The revised version will be posted on our website with a new “Last Updated” date.

11. Contact & Grievance Redressal

For any privacy-related queries or complaints, you may contact:
Compliance Officer / Grievance Officer:
Name: Miss. Kritika Mehta
Email: support@primetradesolutions.in
Phone: 7054657001

This Privacy Policy complies with SEBI, Exchanges, Depositories, IT Act 2000, and applicable data protection requirements.